Inverted Passion

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2/13/2023
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[Inverted Passion] Notes from “Ogilvy on Advertising”

Here's a new post on InvertedPassion.com Notes from “Ogilvy on Advertising” By Paras Chopra on Feb 12, 2023 04:53 am This one is a dated book – it describes advertising in the age when digital
2/6/2023
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[Inverted Passion] Startups live and die in a multidimensional landscape

Here's a new post on InvertedPassion.com Startups live and die in a multidimensional landscape By Paras Chopra on Feb 04, 2023 10:54 pm Startups are like heat seeking missiles, except they seek
2/2/2023
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[Inverted Passion] Social media of the future will be human-to-AI, not human-to-human

Here's a new post on InvertedPassion.com Social media of the future will be human-to-AI, not human-to-human By Paras Chopra on Feb 02, 2023 02:43 am 1/ The biggest issue with social media is the
1/23/2023
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[Inverted Passion] Think from first principles before you Google (or ask ChatGPT)

Here's a new post on InvertedPassion.com Think from first principles before you Google (or ask ChatGPT) By Paras Chopra on Jan 21, 2023 01:57 am Like most technologies, search engines are both good
12/26/2022
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[Inverted Passion] Bye 2022. Hello 2023.

Here's a new post on InvertedPassion.com Bye 2022. Hello 2023. By Paras Chopra on Dec 25, 2022 02:36 am This year was intense. Perhaps the most intense one in quite a while. I've been gradually
11/21/2022
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[Inverted Passion] Stop assuming that your customers want things that you want

Here's a new post on InvertedPassion.com Stop assuming that your customers want things that you want By Paras Chopra on Nov 20, 2022 12:04 am Mind projection fallacy happens when we assume that
10/24/2022
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[Inverted Passion] Problem solving via Who not How

Here's a new post on InvertedPassion.com Problem solving via Who not How By Problem solving via Who not How on Oct 24, 2022 02:55 am My notes from the book Who not How. The biggest luxury in life
10/17/2022
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[Inverted Passion] Ask people what they did, not what they will do

Here's a new post on InvertedPassion.com Ask people what they did, not what they will do By Paras Chopra on Oct 16, 2022 04:21 am When it comes to our life and decisions, we're optimistic
10/10/2022
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[Inverted Passion] Never ask your friends or family if they like your idea

Here's a new post on InvertedPassion.com Never ask your friends or family if they like your idea By Paras Chopra on Oct 09, 2022 04:22 am People are generally nice in person. You'd know this if
9/12/2022
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[Inverted Passion] Always seek disconfirmatory evidence

Here's a new post on InvertedPassion.com Always seek disconfirmatory evidence By Paras Chopra on Sep 11, 2022 12:36 am Thinking is expensive for an animal – our brain consumes almost 20% of the
8/29/2022
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[Inverted Passion] Map is not the territory

Here's a new post on InvertedPassion.com Map is not the territory By Paras Chopra on Aug 28, 2022 02:55 am Imagine you are tasked with making a map of the world. How would you go about it? Think
8/8/2022
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[Inverted Passion] You’re probably not a good leader (because being that is hard)

Here's a new post on InvertedPassion.com You're probably not a good leader (because being that is hard) By Paras Chopra on Aug 07, 2022 01:47 am Most entrepreneurs believe that they're good
8/1/2022
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[Inverted Passion] Notes from the book “The Shallows”

Here's a new post on InvertedPassion.com Notes from the book “The Shallows” By Paras Chopra on Jul 31, 2022 02:24 am Just finished the book that's often called a deeper, and a more
7/26/2022
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[Inverted Passion] How to change habits

Here's a new post on InvertedPassion.com How to change habits By Paras Chopra on Jul 26, 2022 02:53 am What's the most effective way to change habits? I've been diving deep into this topic
7/18/2022
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[Inverted Passion] Your company’s org chart is more important than you think

Here's a new post on InvertedPassion.com Your company's org chart is more important than you think By Paras Chopra on Jul 17, 2022 01:50 am Right from the start, an entrepreneur should
7/11/2022
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[Inverted Passion] Aim to be a cult by hiring people who obsess about the same things

Here's a new post on InvertedPassion.com Aim to be a cult by hiring people who obsess about the same things By Paras Chopra on Jul 10, 2022 01:46 am Cults obsess about arcane stuff that nobody else
7/4/2022
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[Inverted Passion] The number one job of a founder is to communicate clarity

Here's a new post on InvertedPassion.com The number one job of a founder is to communicate clarity By Paras Chopra on Jul 03, 2022 02:57 am In the very early stages when there are few people in the
6/20/2022
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[Inverted Passion] People don’t leave companies, they leave their bosses

Here's a new post on InvertedPassion.com People don't leave companies, they leave their bosses By Paras Chopra on Jun 19, 2022 04:34 am It's a common way of saying that so and so has left a
6/13/2022
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[Inverted Passion] Don’t hire for roles, hire for a change

Here's a new post on InvertedPassion.com Don't hire for roles, hire for a change By Paras Chopra on Jun 12, 2022 01:04 am It's easy to hire people. You think of what's the next
5/30/2022
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[Inverted Passion] Your team’s culture is defined by your behavior, not your words

Here's a new post on InvertedPassion.com Your team's culture is defined by your behavior, not your words By Paras Chopra on May 29, 2022 02:10 am Imagine you're the founder of a startup